The Secret Homes program gives our clients the option of testing the market before officially listing their home by leveraging two key points of negotiation; days on market and price friction. We give pre-determined qualified buyers a "sneak peek" at the home and an opportunity to put in a full price or higher offer to snatch up the property before it becomes available to the waiting public. The goal is to sell your home for full price before it even hits the market.


How does Secret Homes work?

Once you decide that you are going to utilize the Secret Homes program you will choose a timeframe that fits your plans. From 2 weeks to a month to 6 months, the Secret Homes program can be adapted to meet your needs.

Once we officially launch your home, it will be syndicated to the top online sites (Trulia, Zillow, Military by Owner) yet remain off the actual MLS (Multiple Listing Service), therefore avoiding picking up the days on market statistic.

With Secret Homes you don't have to be constantly cleaning and waiting for the next Realtor to pop in. All showings are not only scheduled and approved by you, but the Nellis Group also makes sure that the people who are coming to see your home aren't wasting your time and are qualified to make an offer on a home in your price range.

Finally, you can take comfort in knowing that the entire Nellis Group Marketing Suite is also available to you as a Secret Home. From our in home & online brochures to our social fusion social media plan to our online blast pages and blogs, all the great marketing tools we use for our regular listings will be created and launched.

The last 2 homes we sold in the Secret Homes program went for full price and no closing costs, a testament to the power of combining qualified buyers with no days on the market and price friction. We look forward to making your home our next Secret Home.

To schedule an appointment with the Nellis Group to see if the Secret Homes program is right for you, call 703-348-6442 today!